excel@drjolukins.com
Official Basketball Tasmania Fundraising Initiative
Northern Tigers · U14 Club Championships, September
Three books from Dr Jo Lukins, for the athletes chasing an edge, the parents in the grandstands, and the officials keeping it fair. Buy one, or all three, with code TIGERS14 for free shipping plus a discount on each book, and $5 from every book helps fund the Northern Tigers' U14 campaign to the September Club Championships.
Meet the books
Written for the athletes chasing an edge, the parents supporting them, and the officials keeping the game fair.
For the athletes
Think Like an Athlete, Succeed Like a Champion
Dr Jo Lukins breaks down the 10 mental habits elite athletes use to perform under pressure, the same high-performance thinking she teaches national sporting teams and the Australian Defence Force. Built for athletes stepping up in their sporting journey.
For the parents
A parent's guide to raising a happy, confident, resilient athlete
Foreword by Suzy Batkovic OLY
Practical, bite-sized strategies for supporting your teen through pressure and big moments in sport.
For referees & officials
The mental toughness rulebook for staying calm under pressure
Drawing on years working with Basketball Australia and WNBL officials, Dr Jo shows referees and umpires how to block out crowd pressure, keep focus under scrutiny, and make confident calls.
How it works
No sign-up, no app, just a code the whole Northern Tigers community can share.
01
Choose The Elite, In the Grandstands, The Whistle Blower, or all three, plus anything else from Dr Jo's library.
02
Enter it at checkout for free shipping plus a discount on each book, our thank-you for supporting the campaign.
03
Every book sold with the code puts $5 toward the U14 girls' and boys' trip to the September Club Championships.
$5
Funds the campaign for every book sold with the code
Sept
U14 girls' and boys' Club Championships tip off
1 cart
Buy any mix of titles in a single checkout
Swap in your real backlist covers, titles, prices and product links whenever you're ready.
The cause
This September, our U14 girls and boys travel to compete at the Club Championships. This fundraiser, run as an official Basketball Tasmania initiative, helps get them there. Every book sold puts the team a step closer.
About the author
Dr Jo Lukins has spent 17 years working inside the basketball landscape, including time with the Townsville Crocodiles (NBL); the Townsville Fire, Adelaide Lightning, Melbourne Boomers and Geelong Venom (WNBL); and with referees and officials through Basketball Australia and the WNBL. She's also published 16+ books on mindset and high performance, and works with elite sporting teams, the Australian Defence Force and industry on culture and performance.
Pick your books, use TIGERS14 at checkout, and know that every copy helps fund the Northern Tigers' trip to the September Club Championships.
